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TALKMORE INTEGRATED

THE MOBILE PHONE BOOTMAN
To show potentiol customers the benefits of having Talkmore and increase awareness, we created a person with a "brilliant "business idea. The Mobile Phone Booth Man become Norways most famous ad caracter and the consept resulted in a dramatic improvement in brand awareness (from 5% to 38 %). Prompted awareness went to over 80%, the number of hits on Talkmores website tripled and Talkmore had a client growth of over 150%. When Norways leading TV-station TV2 announced that they would unveil The Mobile Phone Boot Mans real identity live on TV, 20% of Norways population was nailed to the TV Screen.

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TALKMORE INTEGRATED
Published:

TALKMORE INTEGRATED

Case presentation of The Mobile Phone Booth Man, Norways most famous ad caracter.

Published: